Lay’s flavor contest winners: calories, nutrition, and ingredients

So many reality television contests rely on viewer participation – from American Idol to Top Chef, and so it’s no small wonder this model has spilled over to food. FritoLay has gotten in the action by sponsoring a contest to come up with their newest flavor Lay’s potato chip. It’s called crowdsourcing, a pretty clever way to tap into the American mindset to give us something we want to buy. And the American people have spoken . . . evidently there’s no flavor we want more than sriracha, chicken and waffles, and cheesy garlic bread. Potato chips. You followed that, right?

How in the world do you get a potato chip to taste like chicken and waffles? I’m certain there was nothing but chemistry involved, but at least the relatively refined taste buds of Iron Chef Michael Symon and actress/author/restauranteur Eva Longoria were used to make sure the flavors are balanced and delicious. You know what, just watch this commercial to understand how truly strange this all is:

 

So are you ready? The three new chip flavors will be unleashed to the otherwise unsuspecting public, and we will be encouraged to vote to keep our favorite in production. Or maybe they’ll all stay in production. My vote is already on the sriracha – I think it would make a dynamite coating for chip chicken.

Now here’s what you’re really waiting for, the skinny on the nutritional information:

Sriracha flavored Lay’s:

  • serving size: not stated right now; will update
  • calories: 170
  • calories from fat: 100
  • saturated fat: 1.5 grams
  • total fat: 11 grams
  • trans fat: 0 grams
  • cholesterol: 0 mg
  • sodium: 150 mg
  • carbohydrates: 11 grams
  • dietary fiber: 1 grams
  • sugars: 2 grams
  • protein: 2 grams

Ingredients:  potatoes, vegetable oil (sunflower, corn, and/or canola oil), creamy sriracha seasoning (natural flavors, sugar, maltodextrin (made from corn), salt, spices (including chili pepper), sour cream (cultured cream, skim milk), dextrose, garlic powder, whey, cream, onion powder, yeast extract, cream cheese (pasteurized milk and cream, cheese cultures, salt, enzymes), paprika extract, cheddar cheese (milk, cheese cultures, salt, enzymes), and swiss cheese (milk, cheese cultures, salt, enzymes). Contains statement: milk ingredients.

Chicken and waffle flavored Lay’s

  • serving size: not stated right now; will update
  • calories: 180
  • calories from fat: 100
  • saturated fat: 1.5 grams
  • total fat: 11 grams
  • trans fat: 0 grams
  • cholesterol: 0 mg
  • sodium: 150 mg
  • carbohydrates: 17 grams
  • dietary fiber: 1 grams
  • sugars: 2 grams
  • protein: 2 grams

Ingredients:  potatoes, vegetable oil (sunflower, corn, and/or canola oil), chicken & waffles seasoning (brown sugar, sugar, salt, maltodextrin (made from corn), soybean oil, yeast extract, natural flavor (including chicken flavor), gum acacia, onion powder, skim milk, spices, caramel color, mixed triglycerides, garlic powder, and paprika). contains statement: milk ingredients.

Cheesy garlic bread flavored Lay’s

  • serving size: 28 grams
  • calories: 160
  • calories from fat: 100
  • saturated fat: 1.5 grams
  • total fat: 10 grams
  • trans fat: 0 grams
  • cholesterol: 0 mg
  • sodium: 210 mg
  • carbohydrates: 15 grams
  • dietary fiber: 0.5 grams
  • sugars: 2 grams
  • protein: 2 grams

Ingredients:  potatoes, vegetable oil (sunflower, corn, and/or canola oil), cheesy garlic bread seasoning (maltodextrin (made from corn), salt, whey, natural flavors, garlic powder, cream, cheddar cheese (milk, cheese cultures, salt, enzymes), sunflower oil, parmesan cheese (milk, cheese cultures, salt, enzymes), canola oil, yeast extract, butter (cream, salt), spice, swiss cheese (milk, cheese cultures, salt, enzymes), monterey jack cheese (milk, cheese cultures, salt, enzymes), gouda cheese (milk, cheese cultures, salt, enzymes), and paprika extracts). contains statement: milk ingredients.

 

3 Comments

  1. Using vegetable oil (sunflower, corn, and/or canola oil) wouldn’t that make your Potatoe chip’s GMO?

    Reply
  2. Using vegetable oil (sunflower, corn, and/or canola oil) wouldn’t that make your potatoe chip GMO?

    Reply
  3. I tasted the garlic cheese bread & I thought the seasoning was to strong Your goal should be to enhance the chip – not kill it! If you want a couple of people to sample your product before you put it on the shelf, I would gladly accept a job like this. I’m 70 years old so I think I have enough experience with ingredients. I would like to know who tastes these chips when judging? I think you should hire Chef Ramsey to judge these chips, if you want a good chip that’s going to sell then you should hire a professional like him to get the job done right!

    Reply

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